Industry News
The Future of Programmatic Advertising: Top Trends & Tech to Watch in 2020
Even as the outlook for 2020 is affected by COVID-19 and the new economic climate, opportunities in programmatic advertising continue to emerge.
Read MoreCannabis & CBD Marketing Takeaways from MJBizCon 2019
Founder Chris Shreeve of Seattle-based programmatic ad agency PrograMetrix shares his insights on marketing at MJBizCon.
Read MoreThe State of Digital Sponsorships in 2019
The State of Digital Sponsorships in 2019 Corporate sponsorship revenue continues to climb year-over-year, as brands fight to gain exclusive access to sports fans, conference and tradeshow attendees, as well as music festival goers. Total sponsorship spending is estimated to reach another all-time high of nearly 68 billion dollars world-wide in 2019 with many of…
Read MoreTop 5 Programmatic Advertising Trends to Prepare for in 2019
Top 5 Programmatic Advertising Trends to Prepare for in 2019 The holiday season is behind us, we have launched into 2019, and it’s time to start getting back in the swing of things so we can deliver on our 2019 goals from a personal and professional level. To assist with your knowledge of the programmatic…
Read MoreTop 5 Programmatic Advertising Trends to Prepare for in 2018
Top 5 Programmatic Advertising Trends to Prepare for in 2018 We have flipped the calendar to 2018 and it’s a great time to make yourself aware of key trends that will have an impact on the programmatic advertising industry over the next 12 months. Read on, arm yourself with more programmatic intelligence, and let’s get…
Read More